https://static1.squarespace.com/static/555b6514e4b0a7d968849523/t/589b26813e00be91a51c98ac/1486563197502/Why+Your+Brand+Needs+to+Reflect+Who+You+Are+%7C+Lemon+and+the+Sea%3A+Your+brand+is+so+much+more+than+a+color+palette+or+logo+-+it%27s+how+you+share+what+you+do+and+how+you+work.+And+when+your+brand+is+authentic%2C+it%27s+easier+and+more+enjoyable+to+work+in+and+grow+your+business.